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UK Market Research for Madeira

Madeira is observing substantial drop form the UK Market, which isn´t justified by the market´s behaviour which keeps on travelling.
Promotion, flight times, price ? Let us know your opinion why the UK market is under performing to Madeira on our blog post "Madeira - UK Market during 2012".

Sources of information: UK Civil Aviation Authority: "UK Airport Statistics" and "UK Airport Provisional Airport Statistics"

UK Market - November 2012

Although the UK Marketto Madeira is still showing an accumulated retraction of 23,1% Jan - Nov 2012 (FNC airport stats NOV 2012) , for the first time in 2012 there is an increase of 7% from the UK Market compared to the same month of the previous year with regard to passenger movements through FNC.
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The provisional data currently available for November 2012 from UK Civil Aviation Authority gives to understand a growth in the region of 3,5% of "International Air Pax to/from UK Airports" or 402,800 passenger movements.

For October 2012 the data from the CAA showed a stagnation compared to the same month in 2011, with a growth of 0,2% (28,433) passenger movements.

UK Market - 2012 vs 2011 Q3 

UK Market maintains stability in International Passenger traffic to/from UK Airports, with a 0,64% accumulated growth: 898 thousand passenger movements.
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UK Market - May 2012

The UK Madeira to Madeira not only shows a substantial retraction, but also a downward trend, when there is a slight growth/maintenance of "International Air Pax to/from UK Airports".
uk_market_analysis_-_05-2012_draft_v0.1.pdf
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